Case study · Competitions

Vault Nine Competitions logoCompetitions platform · UK

Vault Nine Competitions.

From idea to fully operating competitions platform — a custom-built revenue engine processing real users, payments and draws from day one.

Project overview

The business behind the brief.

Vault Nine Competitions is a UK prize competitions brand offering structured, transparent draws to a growing community of paying customers.

Goals

  • Launch a credible, trustworthy competitions platform from scratch.
  • Process real users, payments and draws reliably from day one.
  • Build SEO foundations to support long-term organic growth.

Challenges

  • No existing digital presence or platform to build on.
  • Strict requirements around payments, fairness and user trust.
  • A category where off-the-shelf tools rarely scale credibly.

The challenge

What needed solving.

Launching a competitions brand in a crowded UK market means earning trust before the first ticket is ever sold. Vault Nine needed a platform that felt premium, transparent and credible from the first impression.

Off-the-shelf competition tools were either inflexible, visually generic or unable to scale with the brand's ambition. The business needed something purpose-built — capable of handling real users, real payments and real volume without compromise.

There was also an opportunity to build SEO foundations from day one, rather than retrofitting them after launch, so organic visibility could grow alongside the brand.

The solution

What we delivered.

Sprout Hub designed and built Vault Nine Competitions end-to-end — from brand-aligned UX and conversion architecture through to the underlying competitions engine, payment infrastructure and customer account system.

The site is structured around clarity and trust: prize pages, transparent draw mechanics, customer accounts and a frictionless checkout that performs reliably under traffic spikes.

Technical SEO, performance and accessibility were treated as first-class concerns. The result is a platform that doesn't just look the part — it ranks, converts and scales as the business grows.

Project highlights

What makes this project work.

Highlight

Mobile-first design

Every flow — browsing prizes, checkout, account management — designed mobile-first for how users actually engage with competition platforms.

Highlight

Performance & reliability

Optimised for fast page loads and stable performance under traffic spikes around live draws and promotional pushes.

Highlight

Trust-led UX

Clear draw mechanics, transparent T&Cs, visible odds and winner announcements — the trust signals that drive repeat purchases.

Highlight

Custom competitions engine

Purpose-built draw mechanics, automated entry handling and integrated customer accounts — built to scale, not patched together.

Highlight

Payment infrastructure

Secure, PCI-compliant payments with a checkout designed to minimise drop-off and maximise repeat purchases.

Highlight

SEO foundations

Clean URL structure, schema markup, fast Core Web Vitals and a content architecture ready for sustained organic growth.

The outcome

Results that matter to the business.

Verified platform data · figures live and growing.

834+

Registered users

681+

Paying customers

4,389+

Orders processed

£40k+

Revenue generated

Technology

The stack behind the build.

  • React
  • TypeScript
  • Supabase
  • Stripe
  • Tailwind CSS
  • Edge hosting
  • Technical SEO

Client feedback

Client testimonial coming soon — Vault Nine Competitions launched on Sprout Hub's custom platform and continues to grow month-on-month.

Vault Nine Competitions

Client testimonial · placeholder

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